Communication Strategies for Your Business

Hugues Joublin  – 5 Communication Strategies for Your Business

As a business owner, you know that communication is key to success. After all, how can you expect to run a successful operation if you can’t communicate effectively with your team, customers, and partners?

Unfortunately, many business owners don’t really know how to communicate effectively. They may be great at giving orders or presenting information, but when it comes to actually listening to others and having a two-way conversation, they fall flat.

If you want to improve your communication skills and make sure that your business is running smoothly, here are some effective strategies by Hugues Joublin that you can use.

Effective Communication Strategies per Hugues Joublin

Make Sure That You Are Clear About What You Want to Say

This may seem like common sense, but many business owners tend to ramble when they are trying to communicate with someone. They may not even realize that they are doing it, but the other person is likely to be left feeling confused and frustrated.

According to Hugues Joublin, before you start talking to someone, take a few moments to gather your thoughts and plan out what you want to say. What are your key messages? What take aways should the audience bring home? This will help you to stay focused and make sure that your message comes across loud and clear.

Listen More Than You Talk

Many business owners make the mistake of thinking that communication is all about them getting their point across. However, effective communication is actually more about listening than it is about talking.

If you want to be a better communicator, make sure that you take the time to really listen to what the other person is saying. Pay attention to their body language and tone of voice, as well as the words that they are using. This will help you to understand their perspective and respond in a way that is helpful and constructive.

Use “I” Statements

As per Hugues Joublin, when you are communicating with someone, it is important to use “I” statements rather than “you” statements. For example, instead of saying, “You’re not listening to me,” try saying, “I feel like I’m not being heard.”

Using “I” statements will make the other person feel like you are taking responsibility for your own feelings, which will encourage them to do the same. This will help to create a more productive and positive communication dynamic.

Avoid Making Assumptions

One of the biggest communication problems is that people often make assumptions about what the other person is thinking or feeling. This can lead to miscommunication and conflict.

Instead of making assumptions, try to ask questions and clarify things that you are unsure about. This will help to ensure that everyone is on the same page and avoid misunderstandings.

Be Patient

Patience is a virtue when it comes to communication. If you are getting impatient or frustrated, it will likely come across in your tone of voice or body language, which will only make the situation worse.

If you find yourself getting impatient, take a step back and take a few deep breaths. This will help you to calm down and approach the situation in a more constructive way.


Communication is an essential skill for any business owner. By using these effective strategies by Hugues Joublin, you can improve your communication skills and make sure that your business is running smoothly.